Own your Sales Genie
In this episode, Roxanne chats with Frank Somma about his charitable efforts and book writing. They delve into the importance of trust, long-term relationships, and loyalty in business. Frank discusses neuro-linguistic programming, mirror neurons, and handling resistance in sales. He shares his personal journey and the role of authenticity, kindness, and connection in life.
Key Points
- Effective sales and relationship building are grounded in authenticity, sincerity, and genuine interest in the other person, rather than aggressive tactics or superficial interactions.
- Building long-lasting customer loyalty and successful business relationships relies on trust, which is earned through rapport, active listening, and understanding a client's needs and concerns.
- Kindness and empathy in all interactions, whether in sales or personal connections, can lead to positive outcomes and are essential for creating an environment of mutual respect and appreciation.
Frank Somma is an expert in sales and sales management, specializing in creating client relationships and long term customer loyalty. ;He has conducted workshops and delivered keynotes to top companies such as GE, TML, Conway Office Solutions, Pitney Bowes, Eastern Copy Products, K. Hovnanian, Exit Realty, Maser Consulting, Capitol Office Systems, The Elks, and The NJ Guidance counselors association. Utilizing his degree in NLP, (Neuro-Linguistic Programming) Frank continues to teach and motivate sales and management teams to rave reviews.
Chapters
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Transcript
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