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Navigating crisis management with Natasha Castanova: empathy, teamwork, and psychological strategies

S4 E188 • Jun 12, 2024 • 43 mins

Roxanne Derhodge welcomes Natasha Kostantinova, who shares her journey into reputation management and founding Reputation Science during the COVID-19 pandemic. They discuss psychological responses to crises, training leaders, the 4 A's of crisis management, and the importance of empathy, humility, and teamwork.

Key Points

Crisis management requires leaders to accept the situation, assess the facts, align priorities, and adapt as needed, all while continuing business operations.
Effective communication within one to three hours of a crisis is crucial to control the narrative and show empathy, thereby protecting the company's reputation.
Leaders must acknowledge their emotional responses to crises, embrace vulnerability, and ensure they have a supportive team to navigate the challenges.

Speakers

Roxanne Derhodge

Host • 2%

Natasha Kostantinova

Guest • 40%

Natasha Kostantinova

Guest • 58%

Chapters

0:00	Introduction and welcome
0:38	Introduction of guest Natasha Castanova
1:41	Natasha's background and journey to reputation management
3:38	Founding Reputation Science during the COVID-19 pandemic
7:26	Psychological responses to crises
16:47	Training leaders to manage their own responses
20:29	The 4 A's of crisis management
23:40	The necessity of teamwork in crisis management
31:16	Showing empathy and humility in crisis situations
39:07	About Reputation Science and how to connect
41:25	Roxanne's book and quiz promotion

Transcript

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